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For marketing automation to succeed, good segmentation is the most important requirement. Get more insight into your customer database thanks to AI segments.

Effective marketing is the key to success. It is not only about attracting new customers, but also about retaining existing ones.

Looking for a Customer Data Platform? In this guide, everything you need to choose the right CDP or CDXP for your e-commerce marketing.

The customer journey has become increasingly important in recent years. How does your customer go through your webshop? Read more.

Easily set up your social media strategy with this step-by-step plan. Get more webshop sales in no time.

More sales or a higher ROI out of Meta Ads? Target these 7 audiences, based on all your webshop data.

Advertising on Facebook and Instagram gets even easier with the Reloadify integration with Meta. Synchronize audiences and reach the people you want.

Marketing automation. As an online store, you need to be involved with this. But what does it actually do? And how do you choose the marketing automation software that fits your online store?

An effective SEA strategy is crucial for web shops that want to be visible quickly. How do you quickly set up a SEA strategy for web shops? Read more.