A new look for Reloadify

Growth in a calm company

Reloadify was founded in 2019 as an email marketing tool. Since its inception, Reloadify has been constantly evolving. The software is faster and new features are released. With Reloadify, anno 2024, you don't just send newsletters and automated emails anymore. A CDP and omnichannel activation layer in one. That's Reloadify. Our software has evolved from an e-mail marketing tool to a complete CDXP. With these features, you establish a relationship with each unique customer.

Although Reloadify has grown tremendously, growth has never been our main goal. We don't call ourselves a calm company for nothing. A working environment where quality comes before quantity. Where there are as few stressful situations as possible. Everything to keep you, but also our employees, happy. You can read more about our values, and how we run Reloadify here.

New logo

The old logo no longer matched the company that Reloadify is now. We are no longer just the message that flies out. What are we now? Reloadify unburdens e-commerce companies and helps them retain customers. Our corporate identity colours have been changed from cool blue to accessible and fresh green. The logo has been replaced with a playful R, which is based on a spring. The spring spring symbolises how you use Reloadify: the springboard to a close-knit fan base. A spring can also be seen as a flow. This flow can be seen throughout our application.

Our new colour palette

Below are our main colours. The colour palette we use is mainly based on fresh and dark green. Next to these main colours, there are several shades in between. The main colours are fresh, energetic and outspoken.

The photo shoot

With a new style comes a new image. We would like to take you through exactly what we were looking for and how this was reflected in the photos.

Know your customers inside and out

With Reloadify, the sky is the limit. Filtering possibilities are endless, allowing you to address your customers personally. Not only that: you know your customer inside out. New insights into purchase history, browsing behaviour and our A.I. algorithms make sense of your data. Whether it is a big, strong man who wants a nice fur coat, or a neat lady who has been working out hard. You are always spot on with your communication. Thanks to Reloadify, you know every customer.

Turn your customers into fans for life

Know your customer: that's nice for you, but also nice for your customer. Your customer always gets the best deals specifically aimed at him. This is how you turn your customer into a loyal fan. Because getting an e-mail, SMS or anything else from you is a treat. Building a strong relationship is what marketing automation is all about.

Save time with Reloadify

Time is valuable. Reloadify does an awful lot of work for you. From loading your entire product catalogue with images and price, to purchase history, cross-sell products or tracking where your customer looks on the website. With Reloadify, you save time. Life itself is busy enough. Just think about your family and then the household. We found an image taken from life that fits the bill: mum sighing behind the laptop, while the kids go wild in the sandpit. Let Reloadify do the work for you. So that you have time for valuable things in life.

Reloadify: marketing automation that flows

With our new style comes a new slogan: Marketing Automation that flows. The flow recurs in several ways. As a light green flow in our communications and, for example, the automation feature flows. But the flow is mainly reflected in the ease with which you use our software. You easily "flow" through our software. All functionalities are combined with Dutch simplicity, in other words: easy to use. Still not quite there yourself? Our team will be happy to help you and think along with you. Anyone can work with our platform. So, what are you waiting for? Get into the flow with Reloadify.

New branding means no big changes

Despite our branding being completely new, the core of Reloadify remains the same. Our values have been unchanged all along. It's still all about human service and cutting-edge features. The same young and friendly team is still there for you every day.

Psst: need our new logo for whatever reason? Then email us at info@reloadify.com and we'll be happy to send you the logo.