New: build your own loyalty program with Reloadify Loyalty
Today we are introducing a powerful new feature within Reloadify: the Loyalty module. This module takes customer experience and loyalty to a whole new level by rewarding customers for their loyalty on a regular basis. Instead of competing on price, you give them a strong, emotional reason to consciously and repeatedly choose your webshop, simply because they experience more value there.
Through a flexible savings program, you reward customers for every relevant action. Whether it's a purchase, a birthday, writing a review, or any other interaction that is important to your webshop, customers automatically collect points. And those points make shopping with you more fun, attractive, and valuable than ever before.
With Reloadify Loyalty, you can quickly launch a loyalty program that perfectly matches your brand and target audience. Give customers something back for their repeat purchases and build stronger customer relationships. All on your terms.
One solution, fully tailored to your brand
With Reloadify Loyalty, you let customers collect points for personal rewards. Whether this is a discount code, free shipping, or a free product: you decide.
The setup is simple, no developer is required, and the module can be linked to your email marketing. This is not necessary, however. Reloadify Loyalty can also be used separately. This allows you to stay in control of your loyalty strategy without it becoming complex.
Why choose loyalty?
By giving customers something back, you get something much more valuable in return: their long-term loyalty. Customers become less sensitive to competitors' price promotions and more attached to your brand. They come back more often, spend more per order, and feel truly connected to your webshop. Reloadify Loyalty is designed to be quick to set up and fully customized to your terms and conditions. Thanks to simple integration, the savings environment is immediately active. You don't need any technical knowledge or a developer. This allows you to quickly start rewarding customers. You also don't need to ask your customers to sign up separately for the savings program. Everyone participates automatically.
Already using Reloadify? Use targeted campaigns to remind customers of their outstanding points, highlight new rewards, or offer extra motivation for a repeat purchase. Fully automated and tailored to customer behavior. You retain complete control over the program's setup. You decide how customers earn points, what rewards you offer, and what the savings process looks like.
Finally, Reloadify Loyalty is part of a complete customer retention platform. By bringing email, loyalty, and customer data together in one system, you increase customer value in an efficient and scalable way. This allows you to build not only loyalty, but also sustainable growth for your online store.
Standalone module or hand-in-hand with email marketing?
Reloadify Loyalty is flexible. As mentioned earlier in the blog, the module can be used on its own, but also together with Reloadify's email marketing. Both have their pros and cons. The loyalty program works completely independently: customers can save, view their points, and redeem rewards via their personal account in your webshop.
Do you use Loyalty without email marketing?
Then you use the program purely as a savings system. You communicate about the points balance or new rewards yourself via other channels (such as your own newsletter tool or social media).
Do you use Loyalty with Reloadify's email marketing? Then you get more out of your loyalty program. Automatic emails can be sent based on savings behavior: think of reminders when points are about to expire, notifications when new rewards are available, or reactivation campaigns for inactive customers.
For webshops that want to structurally increase customer value and integrate customer loyalty into their marketing, the combination of Loyalty and email marketing offers the best return on investment. Of course, you are completely free to purchase the modules together or separately.
Linking to existing customer accounts
After placing two scripts on your site, the savings environment is immediately available in your webshop. Your customers will see this savings environment as a pop-up on the website. The customer logs into the savings program by entering their email address. A code is then sent to this customer by email. The customer logs in with this code. This allows your customers to immediately see how many points they have and what they can exchange them for. We then recognize the customer every time they visit, so they don't have to log in again. With this system, we link to the customer's existing account in your webshop. Reloadify works seamlessly with this.
You decide how the program works: from the number of points per purchase to the type of rewards that suit your brand. You set this up in Reloadify. You set how many points each event is worth (for example, a customer gets 100 points on their birthday, and for every order the customer places, they get 2 points). In addition to saving points, you can also set the rewards. For example, free shipping for 200 points and a $5 discount for 500 points. Set what suits your webshop.
Start rewarding your customers today
With Reloadify Loyalty, you give loyalty a central place in your marketing strategy. Make it more fun and valuable for customers to come back to you – and increase your customer value in a sustainable way. Discover Reloadify Loyalty for yourself and take the next step in customer retention.
